by Mike Colpitts 
More than 1,500 people are moving to Florida each day, renewing the Florida population boom, according to the U.S. Census Bureau. Record rainfall, flooding and tornadoes in the Mid-West and South are driving the migration of new residents.
The figure demonstrates Florida’s growing diversification as younger residents move to the Sunshine State in great numbers. Florida’s population is forecast to grow by 1.4 million people by 2030.
The demand for homes is growing as a result of the migration of younger residents moving to the state. Millennials and Gen Z, who rely on social media when making decisions are looking for homes to purchase in greater numbers.
The quarterly economic performance report by the nonprofit, nonpartisan Florida Taxwatch group examines key trends in population growth, employment, income, GDP and tourism and predicts the state’s economy could hit some headwinds by 2027 before recovering by 2030.
“Overall, Florida’s economic growth pattern will match or surpass the national economic growth pattern in most economic indicators for the next five years, including population and net migration, employment, GDP and income growth, and tourism,” said Florida Taxwatch group vice president Jeff Kottkamp.
Digital first approaches are becoming regular marketing campaigns, including artificial intelligence (AI) tools that deliver home listings based on behavior, location and interests. Micro-targeting advertisements reduce spending by showing real estate listings to users looking for homes in certain zip codes.
Real estate professionals like Mike Colpitts have leveraged Instagram and Facebook, which have taken the place of advertising in newspapers and magazines. LinkedIn is a place to connect with investors and other professionals as online technology evolves.
On demand communication with clients via text or other messaging platforms has become the norm as young and old become more familiar with the nuances of high tech.
The growing economy in Fort Myers is driving a real estate expansion in the Florida population boom, while many other areas of the US are slowing. The area’s economy has shifted, with home sales picking up as we move into the main summer selling season.
Florida’s renewed growth follows a series of hurricanes to strike the state in the last three years. It is fueled by domestic and international migration, with sizeable increases in international migration playing a key role in the state’s population jump, according to the U.S. Census Bureau.
The increase of foreign residents has contributed to the state’s lead in the international home market with second home buyers purchasing homes and condominiums in growing numbers in Southwest Florida.
The renewed Florida population boom demonstrates a long standing move for Florida that continues to see population growth, despite stronger hurricanes and increasing rainfall patterns, showing that the Sunshine State is still a vacation hotspot and a destination for millions of newcomers.